WCCLT20 Brand and Content Protection Guidelines

(Public Advisory Document)

Introduction

These guidelines are issued by the WhiteCoat Celebrity Cricket League T20 (WCCLT20) Organizing Committee. They explain how to correctly use the WCCLT20 name, logo, and content, and what actions are not allowed without official permission. The goal is to protect the league’s identity and ensure fair use by everyone—players, sponsors, media, and fans.

Why We Protect the WCCLT20 Brand

The WCCLT20 name and logo represent our tournament’s reputation and the hard work of players, organizers, and partners. If anyone could use the brand freely, it would reduce its value and harm our official sponsors and partners who support the league. Protecting our brand helps us grow cricket and maintain trust among fans and participants.

What Counts as WCCLT20 Intellectual Property (IP)

• Names: WhiteCoat Celebrity Cricket League T20, WCCLT20, WCCL T20, WCCL Twenty20
• Logos and Designs: Official league logos, trophy images, and tournament graphics
• Media Content: Match photos, videos, highlights, and promotional clips
• Team Names & Logos: Official registered franchises in the league

Unauthorised Uses (Not Allowed)

• Use the WCCLT20 name, logo, or photos for commercial ads or promotions
• Create websites or social media pages using WCCLT20 names or marks
• Sell or distribute products (like T-shirts, caps, or posters) with WCCLT20 branding
• Host public events, screenings, or contests using WCCLT20 footage
• Claim or imply an official link or partnership with WCCLT20
• Use WCCLT20 content in paid apps, fantasy games, or online competitions

When You Can Use the WCCLT20 Name

• You have a written license or official partnership from the league
• You are a news outlet using it for non-commercial news reporting, giving proper credit
• You are sharing general cricket updates on social media without implying any official link

What Happens If Rules Are Broken

• The league may send a legal notice asking to stop using them immediately
• Repeated or serious misuse may lead to legal action for damages or brand misuse
• The league reserves full rights to take both civil and criminal action if required

Rights of Official Sponsors and Partners

Official sponsors and partners get special rights to use the WCCLT20 name and logo only within their signed agreement. These rights cannot be transferred or used beyond what is mentioned in their contract. No one else can use WCCLT20 logos or names for business or promotions without direct approval.

Examples of Misuse

• Posting “Official Partner of WCCLT20” without an agreement
• Using WCCLT20 logo on banners, websites, or merchandise without license
• Streaming or replaying league matches publicly or on YouTube without approval
• Selling “WCCLT20 Tickets” or using WCCLT20 branding for promotions without permission

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